CONTACT

SERVICES

ABOUT

HOME

web3 for dummies

Web3 is the term given for what's known as the third generation of the internet.

Like human generations, there's no real concrete lines. The term is more meant to signify generational shifts in the developing technologies available and how we use them. Each generation has a different aim and goal, and it's important to examine each generation to understand why people think Web3 is so revolutionary.

DISCOVER Web3

What Is Web3?

Web1 is the original iteration of the internet at the tail end of the 20th Century. This is when personal computers were less ubiquitous, and browsing the web largely consisted of searching for static information posted on websites meant to be read. This is the version of the internet that spawned ecommerce - you're presented with information and make a decision. Engagement and community were an afterthought.

Much of the design of web1 was caused by lack of technical infrastructure. It's not that we didn't think video streaming would be cool; it's more that most homes only had access to 56k dial-up internet that didn't have the bandwidth for today's high-data applications. The closest to social media was internet chat rooms and forums, as the news rarely even had a comment section.

In the early days of the internet, it was mostly accessible only to the tech-savvy. People viewed television and newspapers as more reliable sources of information, and the internet was a wild west of piracy and unscrupulous actors in many people's views. But all of that changed with the next internet generation.

Web 3.0

Web 2.0

Web 1.0

Web 3.0

Web 2.0

Web 1.0

Once corporations realized there was money to be made online, they started pouring more money into their websites than a Super Bowl commercial. The dotcom investment bubble forced a push to design a more user-friendly experience and make the interface more accessible. This created a boom in user-generated content.

Social media platforms like MySpace, Facebook, and YouTube defined the push into a more community-oriented web experience. It isn't enough to simply present the news anymore - you need to encourage conversation on the platform. It wasn't long before Facebook was embedded into a large swathe of the internet.

Suddenly, the internet was cool, as influencers and creators broke into the mainstream and proved the staying power of online viral fame. Businesses continued to innovate using technology, and always-on connectivity became the norm.
A TikTok can make or break your business, and Yelp and Amazon reviewers hold a lot of power in this web-oriented world. The problem is that technology giants like Google and Facebook own all the content, and they're generating billions of dollars by monetizing our content and data through advertising revenue.

Not only that, but you can easily be deplatformed and lose all the hard work you put into building an online profile. You're forced to play by the rules of tech giants, and your effort doesn't carry across into other sites. For example, success on Twitter won't transfer over into Instagram.
This is where web3 comes into play.

Web 3.0

Web 2.0

Web 1.0

Web3 seeks to decentralize the ownership of our data and content online so that we have full control over where it's posted and whether it can be removed. Although Web2 is convenient, it comes at a price of being beholden to a small handful of powerful corporations on every end. This includes relying on enterprise cloud servers like Amazon, search engines like Google, and social media platforms like Facebook.

Although these major companies can apply artificial intelligence and other data-mining tools to provide a great experience, we're given the power to control how our data is and isn't used. And although blockchain data promises to play a role in the implementation of Web3, it's not the end-all solution for every problem.

The metaverse and Web3 are interconnected and describe more than just virtual reality and the internet too. These terms describe how we interact with data as we move throughout the world and it's tracked through our smart phones and devices. In many cases, it'll involve machine-to-machine communication (and sometimes even quantum computing) without you ever needing to be aware.
Automation, 3D visuals, and sleek UX design combined with the Internet of Things, 5G communications, machine learning and AI promise to make Web3 an engaging experience in which our data is as valuable of a resource as cash.

so, what can you do in web3?

Hosting a metaverse event can be an exciting way to bring people together in a shared virtual space.

form a dao

Hosting a metaverse event can be an exciting way to bring people together in a shared virtual space.

Host a Metaverse Experience

Creating your own cryptocurrency token can be a complex process, but here are the basic steps involved:

create a token

Hosting a metaverse event can be an exciting way to bring people together in a shared virtual space. Here are some steps you can take to host a metaverse event:

launch an nft

How to Launch an NFT

The brand should then launch and sell the NFT on the chosen platform. Be prepared to provide customer support and answer any questions from buyers.

Launch And Sell The NFT

The most important step is to determine the objective behind launching an NFT. It could be to engage customers, create buzz around a new product launch, or establish a new revenue stream.

Determine The Objective

It could be a unique digital artwork, a limited edition merchandise or product, or an exclusive event ticket. AI tools are often used to create 1of1s with unique attributes.

Decide On The Content

To host and sell the NFT, there are several NFT marketplaces available, such as OpenSea, Rarible, and Nifty Gateway, and your choice of chain will ultimately determine where it’s available.

Choose A Chain

Take into account factors such as the rarity of the content and the demand from buyers.

Set The Price

Now it’s time to create the smart contract to create the NFTs, which involves minting the token on the blockchain and assigning a unique identifier.

Create The NFT

It’s vital to promote the NFT launch through various channels such as social media, email marketing, and partnerships with influencers or other brands.

Promote The NFT

Take into account factors such as the rarity of the content and the demand from buyers. Remember that airdropping free NFTs can have backend profits from secondary sales.

Now it’s time to create the smart contract to create the NFTs, which involves minting the token on the blockchain and assigning a unique identifier. Whether you’ll pre-mint the NFTs depends on your strategy and chain selection.

It’s vital to promote the NFT launch through various channels such as social media, email marketing, and partnerships with influencers or other brands. PR can also help, although you need a unique angle, as thousands of NFT collections have launched by now.

The brand should then launch and sell the NFT on the chosen platform.
Be prepared to provide customer support and answer any questions from buyers.

How to create a token

Once your token is created and ready to be used, you can launch it and promote it through various channels such as social media, partnerships, and community building.

Launch And Promote The Token

You should determine the purpose of your token and its features, such as its supply, distribution, and use case. This will help you create a clear vision for your token.

Define The Token's Purpose

You will need to choose a blockchain platform to create your token. Ethereum is a popular choice for creating tokens because of its smart contract capabilities, and Layer 2 solution Polygon is also strong.

Choose A Blockchain Platform

You will need to develop a smart contract for your token. A smart contract is a self-executing contract with the terms of the agreement between the buyer and the seller being directly written into code.

Develop The Smart Contract

Once you have developed the smart contract, you will need to test it to ensure it functions as intended. This can be done using a testnet, which is a simulated blockchain network that allows you to test your smart contract without using real cryptocurrency.

Test The Smart Contract

After testing the smart contract, you can deploy it to the main net, which is the live blockchain network.

Deploy The Smart Contract

You will need to create a wallet to hold your tokens. This can be done using a variety of cryptocurrency wallets that support the Ethereum blockchain.

Create A Wallet

How to Host a
Metaverse Experience

After the event, follow up with attendees to gather feedback and insights. Use this information to improve future events and build stronger relationships with your audience.

step 6

Follow Up

Spread the word about your event through social media, email newsletters, and other marketing channels. Provide clear instructions on how to access the metaverse platform & attend the event.

step 4

Promote

Determine the purpose and format of the event, along with the logistics of how it will work within the metaverse platform. Consider the size of the event, the audience, and the type of experience you want to share.

step 2

Plan Your Event

On the day, be present within the metaverse platform to greet and guide attendees through the event. Encourage interaction and engagement and be prepared to troubleshoot any technical issues that may arise.

step 5

Host The Event

Design and build the virtual environment for your event within the metaverse platform. This can involve creating custom avatars (or gear), building structures, and designing landscapes.

step 3

Create Environment

There are many metaverse platforms like The Sandbox, Decentraland, Horizon Worlds, and even Fortnite–each with its own features and capabilities. Research and select a platform that best fits your needs and objectives.

step 1

Choose The Platform

How to form A DAO

Once your DAO is created and ready to be used, you can launch it and promote it through various channels such as social media, partnerships, and community building.